Faster. Closer. Stronger.

Response to market challenges
  • Growth in our own production
64%
own production capacity utilisation at Magnit in 2022
  • Transition to digital checks
~1 mln km
of cash register tape to be saved by Magnit annually thanks to the use of digital checks
  • Capped markup on socially important goods
5%
maximum markup on key consumer basket goods at Magnit stores
  • Among the first Russian retailers to launch a food sharing programme
18 tonnes
of products donated to vulnerable population groups as part of the programme in 2022
Response to market challenges
Adjustment to changing consumer needs
  • Enhanced private label offering
+700
new private label products on offer in 2022
  • Launch of self-service cash desks
20%
reduction in queueing at stores with self-service terminals
Adjustment to changing consumer needs
Introduction of new technologies
  • Testing of AI-based promotions
x3 ROI Return on investment.
from promotions driven by Magnit’s in-house ML-based innovations
  • Improvements in efficiency powered by Big Data and neural networks
RUB 2.1 bln
contribution in EBITDA from digital projects in 2022
  • Transition to cloud-based technologies
up to 20%
of Magnit’s services to migrate to the cloud until the end of 2023
Introduction of new technologies
Bringing our products closer to customers
  • Expanding into marketplaces
6 thous.
SKUs from the Magnit Cosmetics product range available on Ozon and Wildberries at the end of 2022
  • Launching ready-to-eat foods across stores in Moscow and the Moscow region
1.5 thous.
stores in the Moscow region now offering ready-to-eat foods
  • Developing our own delivery service
121
cities and towns covered by Magnit’s own delivery service
  • Increased cashback available
x20
bonuses accrued for favourite product categories
Bringing our products closer to customers
Bringing our products closer to customers
  • More stores of all formats
+1 736
new stores (gross) in 2022
  • Scaling up soft discounters
>500
My Price soft discounters opened in 2022
  • Opening new dark stores
+11
dark stores in 2022
Bringing our products closer to customers
Operational performance
  • Streamlined logistics
>5.5 %
average cost saving potential across certain product categories available from streamlined supplier logistics
  • Investments in customer experience
RUB 13 bln
invested in product and service quality and customer experience in 2022
Operational performance
Financial performance
  • Growing volume
+26.7 %
sales growth in 2022 YoY
  • Developing online sales
2.9 x
E-commerce GMV growth in 2022
Financial performance
Employee and customer engagement
  • Improved engagement
84.9 %
employee engagement rate achieved by Magnit in 2022
  • Winning customers over
70 %
of purchases made with Magnit loyalty cards by the end of 2022
  • Improved loyalty
76.9 %
of employees are loyal to the Company
Employee and customer engagement